…Jimmy Herf came out of the Pulitzer Building. He stood beside a pile of pink newspapers on the curb, taking deep breaths, looking up the glistening shaft of the Woolworth. It was a sunny day, the sky was a robin’s egg blue. He turned north and began to walk uptown. As he got away from it the Woolworth pulled out like a telescope. He walked north through the city of shiny windows, through the city of scrambled alphabets, through the city of gilt letter signs.


Spring rich in gluten…Chockful of golden richness, delight in every bite, the daddy of them all, spring rich in gluten. Nobody can buy better bread than PRINCE ALBERT. Wrought steel, monel, copper, nickel, wrought iron. All the world loves natural beauty. LOVE’S BARGAIN that suit at Gumpel’s best value in town. Keep that schoolgirl complexion…JOE KISS, starting, lighting, ignition and generators.

— John Do Passos, Manhattan Transfer